Early Sales Reckoner – July 2015


July 2015 has started off with a bang with almost all carmakers reporting healthy growth numbers. 

July is a good month as it is the first firm indication of things to come in the financial year. Most carmakers spend Apr-June ironing out inventory issues at the dealer ends following the end of the financial year in March.

Maruti leads the month with a 22.55% jump in dispatches. The carmaker is now comfortably in the six digit zone every month and at 110k units, these are very healthy dispatch numbers.

Hyundai did even better with a 24.68% jump in dispatches at 36500 units. The company’s strong run continues with a very healthy growth for the i20 Elite.

Honda is doing well for quite some time and July wasn’t any different. The brand managed a 18.44% jump in dispatches at 18606 units.


The surprising good story of the month was Volkswagen. Not only did the brand witness a 18.19% jump in dispatches, they also came out of their shell to disclose the numbers to the media.

Also continuing their resurrection was Tata Motors with a 27.11% jump in dispatches. The Bolt and Zest may be disappointing but the fight is still on.

Toyota had a forgettable month with a 1.25% improvement in dispatches. However, having a bad month was Mahindra with a 12.75% drop in dispatches. The conventional utility vehicles segment is still suffering and Mahindra needs those new models fast.

We still await numbers from GM, Nisan, Renault, Ford and Datsun. Keep checking here for more updates on Monday evening.








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